Press release:
Portland, ME USA (January 18, 2013) – Global sports and entertainment marketing leader Octagon today announced the signing of top U.S. slopestyle snowboarder Jamie Anderson to a full representation agreement. Anderson, who has dominated slopestyle since becoming the youngest medalist in Winter X Games history (15) and youngest rider to capture Women’s World Tour title (19), is widely regarded as the leading female slopestyle rider in the world and is a podium favorite as the sport prepares to make its Olympic debut in Sochi 2014.
Anderson, 22, captured her first ESPY for “Best Female Action Sport” athlete in 2012 following her dominating season in which she finished on the podium in eight of 10 events, including gold medals at X Games and X Games Europe as well as every stop on the 2012 Burton Global Open Series. She is a three-time World Tour Champion, six-time X Games medalist, 2011 Dew Tour champion, and was named both TransWorld and Snowboarder Magazine’s “2009 Female Rider of the Year.” Anderson surpassed Shaun White to become the youngest winner in X Games history in 2006 and became the youngest female slopestyle gold medalist in 2007.
“Jamie has proven to be one of most dominant riders in the world and is a great ambassador for slopestyle as the sport prepares to make its Olympic debut in Sochi next year,” said Amen Teter, Octagon’s Director of Action Sports. “Her skill and competitive drive on the slopes are complimented by her humble, down to earth personality off the snow.”
Born and raised in South Lake Tahoe, NV, Anderson first learned to ride at the age of nine before joining the Sierra at Tahoe team shortly thereafter. One of eight siblings, she is health conscious and environmentally aware athlete who supports sustainable living. Anderson has collaborated with her clothing sponsor, Billabong, to create the Jamie Anderson Signature Series that includes eco-friendly products.
“I’m very excited to be working with Amen and everyone at Octagon. They’re a great agency and I’m super stoked to have a solid team behind me to help support my career,” said Anderson.
Anderson, whose is currently sponsored by Billabong, Monster Energy, and Sierra at Tahoe, is actively engaged on social media platforms including Facebook (www.facebook.com/JamieAndersonVISUALS), Twitter (@Jme_Anderson), Instagram (jme_anderson) and her official web site (www.itsjamieanderson.com).
Octagon’s Olympic & Action Sports Division is a full service representation group whose clients include Alana Blanchard, Mitchie Brusco, Kelly Clark, Natalie Coughlin, Apolo Anton Ohno, Dusty Payne, Michael Phelps, Aly Raisman, Kevin Rolland, Hannah Teter, and Seth Wescott among others. For more information, please visit www.octagonoas.com; www.facebook.com/octagonoas;www.twitter.com/octagonoas.
Octagon, the inaugural winner of the “Sports Agency of the Year” Award by the Sports Business Journal, is the world’s largest sports and entertainment representation and marketing agency with global expertise in consulting, athletes & personalities, event management, property representation, marketing solutions, licensing and merchandising and talent procurement. As part of The Interpublic Group (NYSE:IPG), one of the world’s leading organizations of advertising agencies and marketing services, Octagon employs more than 1,000 people in 60 offices around the world. For further information please visit: www.octagon.com.
