Acai Roots appointed Jeff Moore, former REEF global president & VF Executive, as CEO.
Moore was most recently an advisor with mid-size companies seeking strategic planning, funding, and/or acquisition.
Marco Rega, founder of Acai Roots, stated “Jeff’s knowledge and experience will bring tremendous value to our company. I’m honored to have him as the new CEO of Açai Roots.”
Moore said in a statement: “I’m honored to be representing such a great organic brand such as Acai Roots. I appreciate ownerships commitment to being a leader in organic products, partnering with premium retail partners & believing in their employees. I believe that many opportunities exist beyond the current retail channels, markets and product lines.”
About Acai Roots
Acai Roots was Founded in 2005, our mission was to share our love of açaí with the world and help people live a healthy lifestyle. Over a decade later our commitment to making the best açaí on the planet has remained true. We continue to develop new products like our premium fruit bars, loaded with antioxidants and omega 3 – and our ready to eat half gallon container of sorbet – the first of its kind! Like all of our products, they’re made right here in the US, and they always will be. Living healthy and constantly preparing healthy meals and snacks is a challenge. We strive to provide our customers with delicious products that are packed with healthy ingredients. We believe that pure, wild-harvested organic açaí with no added filler is the only way to truly enjoy this magnificent berry. Our products contain 100% organic Brazilian açaí, harvested in the Amazon using sustainable practices that keeps mother nature intact.Our entire family remains committed to providing the freshest, healthiest and best tasting products on the market. Thank you for joining us on our journey! More than a berry, a lifestyle.