BN3TH Releases New 2n1 Padded Bike Short

The Cruise is a one-of-a-kind bike short with the appearance of a traditional workout bottom.
Published: September 15, 2023 Press Release

Award-winning men’s next-to-skin underwear brand BN3TH (pronounced “beneath”)  is thrilled to announce the release of a new 2n1 cycling short featuring their patented Original 3D Pouch Technology. 

The Cruise is a one-of-a-kind bike short with the appearance of a traditional workout bottom. BN3TH created this highly-breathable active short shell to include their popular North Shore Bike Liner — offering the same pouch and 12mm chamois pad combo. Being the first liner of its kind to utilize such technology, the North Shore has won three prestigious product distinctions – IF Design Award, Good Design Award and ISPO Award.

“We are excited to be the first to make a 2n1 bike product that allows you to move comfortably and also look great,” said Drew William, BN3TH Sr. Director of Design and Development. “Whether you’re a hardcore spin enthusiast or a weekend rider that just wants to be comfortable, the Cruise combines The Original 3D Pouch, an amazingly comfortable chamois and a ventilated mesh liner fabric.”

Equipped with Ionic+® anti-odor tech, the Cruise takes the award-winning technology of BN3TH’s North Shore Padded Bike Liner and infuses it into a highly-breathable 2n1 short. The built-in liner features The Original 3D Pouch which keeps everything secure and supported, while the STS Pad keeps your backside protected during long spins in the saddle. The front pockets offer an added security compartment to keep your valuables intact. And the elastic waistband features a draw string to lock everything in place.

Utilizing BN3TH’s responsible production practices, these shorts are Global Recycled Standard (GRS) certified. The liner is made from 100% post-consumer recycled polyester and spandex elastic, while the exterior shell features pre- and post-consumer recycled polyester fabric. The Ionic+® anti-odor technology features recycled silver and also means you don’t need to wash as often, which ultimately saves water. OKEO-TEX® guarantees that this product is tested and proven free from harmful toxic chemicals.

BN3TH is dedicated to furthering innovation in both men’s next-to-skin apparel and through responsible processes that reduce harm to our planet. From carbon-neutral projects to turning recycled consumer plastic into super-soft, sustainable underwear, BN3TH’s growth and innovation continues to elevate the brand in the men’s underwear category. For more information, please visit www.bn3th.com.

ABOUT BN3TH

BN3TH was started in Vancouver, British Columbia, to radically change how men think about underwear. No one performs at their best when they’re adjusting. Or shifting. Or sweaty.   

Increased Comfort = Increased Performance  

BN3TH was the first to create underwear with a three-dimensional pouch, and the patented MyPakage Pouch Technology™ remains the key to our uniquely supportive fit. BN3TH engineers underwear and base layers that keep you comfortable for full days on the mountain, on the water, in the gym or in the office. Over time, BN3TH evolved as a company to begin championing a full range of apparel for any and every consumer, endeavor, occasion, climate and style, while working hard to minimize the environmental impact of the business and contribute to causes that help preserve our planet. BN3TH was formerly known as MyPakage. For more information visit www.bn3th.com 

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