Electric is pleased to announce the appointment of Terry Claudio to oversee sales for the northern half of Florida.

Terry Claudio
Well suited to help Electric grow the brand’s footprint in women’s, speciality and core accounts alike, Claudio has nearly a lifetime of experiences at retail.
Growing up, he was the kid hanging around asking for stickers at his local surf and skate shop. During his formative teen years, he worked his way up from shop grom, to store employee to running the show at Waterboyz in Pensacola and eventually moving on to outside sales for many respected brands within the surf industry.
“I’m stoked to join the Electric sales team!”, Claudio stated. “It’s an honor to join such a successful company and team of professionals. The future is bright!”
In addition to Electric, Claudio also works with Stance and Salty Crew, among others.
About Electric
Founded in 2000, Electric is an independently owned premium eyewear and accessories brand. Designed in California and made in Italy, Electric is rooted in and inspired by Southern California’s rich music, art, surfing and snowboarding cultures. The brand’s global headquarters is located in the beachside town of San Clemente, California. For more information, visit ElectricCalifornia.com.