melin, the makers of the world’s most premium headwear, have partnered with Realtree® to craft one of the most exciting product collections to date. This collaboration brings together two leaders in innovation in their respective fields and pairs iconic Realtree® patterns with melin’s high-performing HYDRO Collection. With a shared passion for the outdoors and pushing boundaries, this collection of hats is built to redefine the expectations of camouflage headwear.
‘We take pride in the details here, so when we were looking to create a true camouflage collection, we turned to the best to do it,’ said Brian McDonell, co-Founder and President of melin. ‘Realtree revolutionized the way camouflage patterns were developed, we aimed to uphold their heritage while infusing our patented performance and innovation in headwear. To layer in Dustin Lynch as the face of the campaign brought this to a whole new level.’
To bring this collection to life, melin turned to Multi-Platinum Country Artist, farm owner, avid outdoorsman and longtime friend of the brand, Dustin Lynch. Known for his deep connection to the land and love for adventure, Dustin embodies the spirit of this collection. Featuring a water-repellent exterior paired with an antimicrobial sweatband and moisture-wicking liner, the collection is built to handle the elements better than any other hat. With additional performance features developed and found exclusively on melin headwear, such as a Thumbprint Undervisor Seal, Hidden Besom Pocket and Thermo-Flex Snapback, the hats are designed to last for every long day under the sun and out in the wild.
‘At Realtree, we’re always looking to align with brands that share our passion for performance and the outdoors, and melin is at the top of the game when it comes to premium headwear,’ said Tyler Jordan, Vice President at Realtree. ‘This collaboration blends innovation, durability, and style — everything you’d expect from both Realtree and melin. We’re excited to see our Edge pattern coming to this exciting collection that’s built for those who live and breathe the outdoor lifestyle.’
The melin x Realtree® Collection features three distinctive patterns across four shapes from melin’s widely popular and water-friendly HYDRO Collection. Neo Camo will be available in the Odyssey and Legend, the iconic Edge pattern will come to life on the Coronado and Legend, and the Trenches will feature the classic Forest camouflage.
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About melin:
melin is dedicated to crafting the world’s most premium headwear. With a focus on materials, unique details, craftsmanship, and innovation, melin sets itself apart by delivering headwear that outperforms and redefines industry standards. melin is committed to elevating the headwear experience and providing enthusiasts with the perfect blend of performance and style for any adventure.
About Realtree®:
Realtree® is the world’s leading designer of photorealistic camouflage, marketer, and licensor with over 2,000 licensees utilizing the Realtree® patterns and brand. Thousands of outdoor and lifestyle products are available in Realtree® camouflage patterns. In addition, Realtree® is committed to supporting individuals and groups that work to ensure our outdoor heritage, veterans and military affairs, the conservation of natural places, and the wildlife that resides there.
About Dustin Lynch:
Dustin Lynch has “built one of the most consistent recording careers in modern country music” (Billboard), achieving 10 #1s; four Top 5 albums; 10 GOLD, PLATINUM, and MULTI-PLATINUM certified singles; and tallying over 4.4 BILLION cumulative global streams. His sixth studio album Killed The Cowboy (BBR Music Group/BMG Nashville), featuring #1 “Chevrolet (feat. Jelly Roll),” is currently making a statement. The follow-up to Blue In The Sky, which delivered the history-making 2X PLATINUM, six-week #1 “Thinking ‘Bout You (feat. MacKenzie Porter)” – the most-played song at Country radio in 2022 landing at #1 on the Mediabase and #2 on the Billboard Year-End Country Airplay charts – also featured hit singles: #1 “Stars Like Confetti” and “Party Mode.” Lynch has headlined packed venues to sold-out crowds like his latest KILLED THE COWBOY TOUR, in addition to touring with Country’s biggest names including Kane Brown, Luke Bryan, Florida Georgia Line, Brad Paisley, and Blake Shelton. Since his PLATINUM breakout “Cowboys and Angels” in 2012, the Tennessee native has earned industry recognition as a Grand Ole Opry member, as well as high-profile nominations for the Academy of Country Music Awards, American Music Awards, Billboard Music Awards, iHeartRadio Music Awards, and CMT Music Awards.
