Latest In: Press Releases

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Rossignol and Panorama Mountain Resort Partner on New Running Event 

The WILDness presented by Rossignol highlights each brand’s commitment to growing their presence in the trail-running community. 

Press Releases June 3, 2025
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PAKA Partners with Key Retailers, Adds Seven Sales Agencies

Originally founded in Peru, the brand now adds seven sales agencies and expands into select outdoor retailers across…

Press Releases June 3, 2025
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Flojos Appoints New Director of Sales

Christian Lass will spearhead national growth strategy for the company.

Press Releases June 3, 2025
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LSPACE and ALOHA Collection Team Up for a Travel Collection

The limited-edition collection pairs LSPACE’s signature swimwear and resortwear with ALOHA Collection’s accessories.

Press Releases June 3, 2025
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Authentic Taps Slam Jam to Power Reebok’s Expansion

The strategic partnership marks a significant evolution in Reebok’s global growth strategy with one of streetwear and fashion’s…

Press Releases June 2, 2025
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Topgolf Callaway Brands Completes Sale of Jack Wolfskin to ANTA Sports

The brand was sold for $290 million effective May 31.

Press Releases June 2, 2025
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Craft and Houdini Unite for Nature-Inspired Kype Pro Limited Edition 

Craft’s top-tier race shoe is reimagined in colors drawn from the natural world.

Press Releases May 30, 2025
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Revelyst and Shimano Support Mobility Summit to Make Orange County More Bikeable

The City of Irvine to host inaugural Mobility Summit advancing sustainable transportation.

Press Releases May 29, 2025
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Sea to Summit Debuts Ether Light XR Mats

The brand introduces a next-gen sleep system for maximum warmth, minimal weight, and all-season performance. 

Press Releases May 29, 2025
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Jetty Opens New Surf Shop in Long Branch, New Jersey

Brand storytelling, celebrating surf culture, and connecting with the local community are central to Jetty’s new retail location…

Press Releases May 29, 2025
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Fjällräven’s The Guide to Outside Wins Digiday Award

The collaborative content program with AllGear Digital won for Best Branded Content Site, B2C.

Press Releases May 29, 2025
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series