Latest In: Island Water Sports

How Reel Skipper Grew Beyond Fishing to Surf, Greater Outdoors

Reel Skipper’s founders talk building a women’s performance fishing brand that has managed to snag attention from surf…

News July 7, 2023
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Island Water Sports Snaps Up Epic Surf Shop

The purchase, along with the acquisition of Epic’s former building, expands IWS to downtown Delray Beach in Florida.

News May 19, 2023
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What’s Selling at Island Water Sports

The Cottrells on hot-selling brands and categories, a skateboard slowdown, flight to quality, and customer love for color…

News April 11, 2023
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Spring Break Specialty Retail Report from Florida

SES checked in with six retailers this week to get a sense of what brands and categories are…

News April 3, 2023
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Indies Trader Apparel Now Available Through Island Water Sports

The current line is represented in-store and there will be a small fleece and long sleeve injection line…

Press Releases January 19, 2022
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Core Retailers Discuss their Wild 2020 Ride

We followed up with our panel of retailers to find out how 2020 turned out given the many…

News December 22, 2020
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Bright Spots Emerge at Core Retail

While not universal, we have been hearing some very encouraging early reports from several core retailers about how…

News May 27, 2020
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Key Florida Retailer Details the Current Wild World of Retail

Island Water Sports Partner Cheyne Cottrell shares with us the crazy rollercoaster of the past few weeks and…

News March 16, 2020
The paddle-out Sunday to honor the 17 victims of the school shooting in Parkland

Island Water Sports Honors Shooting Victims

We talk with Co-Owner Linsey Cottrell about the paddle-out the shop hosted on Sunday for the community in…

News February 27, 2018
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series